Finalists Unveiled for New EU Organic Logo
Tuesday, December 15, 2009 at 3:58PM For a change, let's take a look across the pond, where Europeans are in the process of selecting a new organic logo. For the past year, the European Commission has been hosting a competition to redesign the EU organic logo, inviting all registered art students from EU member states to submit entries to be considered for the new logo. The new logo will be introduced in July, and voting is now open to all European citizens. Here's a look at the old logo, which will soon be replaced:
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It doesn't exactly ooze with personality, but it does look very official (which can't be said for all of the submissions). It sort of reminds me of this: |
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Over 3,400 entries were submitted in the first round, and from those a panel of judges screened 100 in the second round, and now they've selected these three finalists:

It's pretty clear that the judges were intent on a lime green and white color scheme. My guess is that the one on the left will win, but I'm not an EU citizen, so I have no say in the matter. The one in the middle looks like an ear to me, and the one at right probably means something important in hieroglyphics, but as a logo I think it's a bit too busy.
Just for fun, let's take a look at some of the logos that didn't make the cut:
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Ladybugs and and other insects were popular entries.
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Cows too...
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And for some, I have a hard time seeing their connection to organic food. I think something must be lost in translation here. Still, I think that smiley spoon in the middle might be my favorite. These are just some of the many logos submitted to the EU Commission. See some of the others at the Facebook page they set up.
-Mark
Food Policy 
















Reader Comments (1)
Wonderful post... Very informational and educational as usual!