GoodOnYa: Sometimes the Packaging is as Good as What's Inside

We saw and tasted dozens of compelling products at the All Things Organic Trade Show in Chicago yesterday, but one item that caught our attention is the GoodOnYa Bar. The San Diego-based company produces three different flavors of snack bar, but what interests me most about the product is the wrapper, which is a biodegradable NatureFlex wrapper made from sustainably-grown aspen and eucalyptus trees.

The wrapper looks and feels just like any other plastic wrapper, and it even has a shiny, metallic interior, but unlike most wrappers, it actually breaks down and biodegrades with heat and water. According to the website, you can just throw the wrapper in a home compost bin when you're finished with it.

The food in the GoodOnYa Bar isn't too shabby either. They're made of all organic and raw ingredients, which means that many of the ingredients have been run through a dehydrator instead of cooked. Because they're raw, the bars have a mushy consistency, sort of like cookie dough, and they're very tasty.

-Mark